Read the full post at http://www.virante.com/blog/2010/09/08/how-will-google-instant-affect-adwords-paid-search/Brought to you by Virante.com - Moments ago, Google Instant search went live. If you don’t see it yet, it will roll out over the next few days.It appears to be a game changer.Google Instant gives you realtime organic (and paid) search results as you type in the search box at google.com. Here’s an animated demo (click on the image to see it animated): This
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Making Valid AdWords Ad Testing More Valid
Jessica at PPC Hero makes an excellent point in her recent post “Never Odd or Even: PPC Ad Text Testing Made Easy.” It’s a factor in split testing AdWords text ads that I’d overlooked, and perhaps you have also:
To make a valid test, you need to try to keep keywords and landing pages as consistent as possible throughout the ad text test. This is why I said sometimes our desire to optimize gets in the way of our desire to test- we want to add modified broad match keywords! We want to change the headline on the landing page! We wanna use Website Optimizer! But we’re going
How to Claim Your Business on Foursquare
Though the social location field is crowded with a number of contenders, Foursquare seems to stand out in the crowd at the moment, particularly when it comes to connecting users with local businesses, building customer loyalty, and pitching offers to attract new customers. Therefore, if you own or manage a local business, it’s crucial for you to claim and control your venue listing there.
Here’s how to do it:
Go to http://foursquare.com and search for your business, using the search window to the upper right.
Click the orange button labeled “Do you manage this venue? Claim here
Claim Your Facebook Place Now!
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Apture Makes Linking Easy and Interactive
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Twylah Turns Your Twitter into a Blog
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Understanding New Adwords Modified Broad Match Keywords
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FriendFeed Is Your SEO Friend
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